文化合法性视角下的中国企业跨国并购：内涵、机制及其国别比较研究

Culture is the most important issue in the field of international commerce, it is the embodiment of values, expectations and behaviors that can be transmitted, learned and shared among groups. Different from the existing perspectives which based on cultural distance and various cultural dimensions, this project explores the connotation and mechanism of cross-border M&As of Chinese enterprises with the concept of cultural legitimacy for the first time. The mechanism of cultural legitimacy emphasizes that cultural expectations in the society, concepts and systems, business practices and social responsibilities have become the widely accepted facts, they have strong binding force, induce or force the organization to adopt legitimate structures and behaviors. This project takes the lead in proposing that cultural legitimacy is not only the source of non-transactional resistance, but also the screening mechanism of trust and commitment in the host country's business relations which has the function of identifying and separating market entrants. In the meanwhile, we aim to find how will these mechanisms and characteristics affect the strategies and effects of overseas M&As of Chinese enterprises to enrich theoretical research on cultural issues in the field of international business, and finally provide more theoretical basis and practical suggestions for cross-border communications and cooperation of Chinese enterprises.

文化是国际商务领域最为重要的议题，是群体中那些可以被传递、学习，进而共享的价值观、期望和行为方式的体现。与已有基于文化距离和各种文化维度的视角不同，本项目首次以文化合法性的构念探讨了其在中国企业跨国并购中的内涵和作用机制。文化合法性的机制强调，社会的文化期待、观念制度、商务惯例等已经是被人们广泛接受的社会事实，具有强大的约束力量，诱使或迫使企业采纳具有合法性的结构和行为。本项目率先提出文化合法性既是非交易性阻力的来源，同时也是东道国商务关系中信任和承诺的筛选机制，具有辨析和分离市场进入者的作用，并探索这些机制和特征是如何影响中国企业海外并购的策略和效果的，以期丰富国际商务领域文化议题的研究，进而为中国企业开展跨国交流与合作提供更多可供参考的理论依据和实务建议。

本项目以中国企业国际化背景，研究了中国企业在深度嵌入全球商务网络中所面临的非正式制度的影响。这些影响因素包括了文化、习俗、商业惯例，以及新的竞争机制所带来的变化。本项目对企业嵌入商务网络进行了新的测量，用以拓展相应理论的研究基础。研究结果发现，非正式制度的约束塑造了中国企业国际化的行为方式，这反映出非正式制度具有强大的约束力量，诱使或迫使企业采纳具有合法性的结构和行为。. 本项目的研究取得了丰富的研究成果，构建了新的前沿理论模型，在《管理世界》、《南开管理评论》、《Technological Forecasting and Social Change》、《Economic Modelling》等国内外知名期刊发表或录用论文16篇；培养硕士研究生9名；在项目研究期间，通过大量的企业和政府部门的实地调研，参与相关政策的制定工作，用以服务实体经济的发展，并取得了良好的成效。本项目的研究成果丰富了针对中国企业在国际商务领域的研究，进而为中国企业开展跨国交流与合作提供更多可供参考的理论依据和实务建议。