超竞争环境下我国企业的合作竞争模式研究

This research focus on the analysis of the characters of hyper-competition environment that Chinese enterprises face after entering WTO and the models of enterprises' cooperation competition.The research applies enterprise theories such as trade expenses theories, game theory and so on, demonstrates that cooperate competition is the basic competition strategy that the business enterprise under the hyper-competition condition exists and develops, studies the basic mechanism of enterprise cooperate competition under hyper-competition condition and gives out the basic models. Analysising and generalizing basic modes which international commercial banks and appliances manufacturing enterprises put cooperate competition strategy into practice, and abstracting the basic form, main characteristics and the key factors that are implemented successfully. At last, gives out two living example analyses that Chinese enterprises put into practice cooperation competition models, TCL Corporation and China Merchants Bank , and puting forward suggestions for implementing cooperation competition strategy successfully in new hyper-competition condition.

入世后，我国企业所处的竞争环境将呈现超竞争态势。本项目通过对超竞争环境中企业合作竞争模式的理论与实证研究,建立起企业合作竞争模式的基本机理模型,通过对超竞争环境中企业合作竞争的实例分析,归纳和提炼出该模式的主要类型及特点、实用性、关键要素等，为我国企业在入世后以合作竞争的战略思路来应对所面临的超竞争环境提供理论与指导。.